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Celebrating 50 years of service

Celebrating 50 years of service

Posted on 09 April 2016 by La Habra Journal

LH’s oldest car dealership celebrates its golden anniversary

By Ashley Pellegrini
La Habra Journal

i The car buying experience can often leave people feeling deceived, skeptical, and at times completely frustrated. What is supposed to be a person’s second most important purchase, next to buying a home can often become a nightmare.
Steve Miholancan, owner of Western Liquidators in La Habra knows just how to make his customers feel welcomed and appreciated. Western Liq_4C
Miholancan’s father, Harley Miholancan first opened Western Liquidators in 1966, it’s original location was located in Paramount.
Harley passed away almost eight years ago, but before his passing, even after suffering a brain tumor, and was unable to work, he was adamant about being at the dealership.
He loved the business and he loved being there. Steve expressed that he has been a part of the car business his entire life.
Along with his mother, Steve often paid a visit to his father, to bring him dinner, because he would work well into the evenings selling cars.
At age 18 he worked along side his father selling used vehicles to clients and ensuring that all vehicles that were being sold to customers were always in working condition, and safe to drive.
As of today, he runs the business on his own, no car salesman, and believes in the same sentiments as his father once did.
Steve works with local vendors in La Habra including:  Dave’s Auto Repair, J&D Tire Barn, Cannon Muffler, La Habra Radiator, Mario’s transmission, and Quick Smog.
He expressed that he works with the vendors for the necessary parts that are needed to repair the vehicles that he sells.
He purchases a number of his vehicles from local dealerships. Steve used to work closely Don Steves Chevrolet and Burch Ford, purchasing used cars from them to sell on his lot.
Now he purchases many of his vehicles from dealerships in the Inland Empire.
Steve test drives all of the vehicles he purchases himself and most of the vehicles for sale on the lot are under $10,000.
“If I don’t have it, I can find it for you with some time,” said Miholancan.
If a customer would like to have the vehicle expected by their local mechanic before committing to a purchase, he is more than ok with it.
Steve expressed that one of the best parts about the business are the people.
“I’ve been here a really long time and I have a lot of repeat customers. I don’t believe in breathing down people’s necks and pressuring them to buy a car,” Miholancan said. “ People even stop by just to say hello sometimes.”
When asked why anyone would come to Western Liquidators instead of the dozens of other dealerships in the entire state of California?
Steve expressed that he didn’t have any real secrets to the dealership’s longevity only that.
“I learned from father and he also treated people very fairly. I believe you should treat others as you would want to be treated.”

Western Liquidators
500 S. Harbor Blvd.
La Habra, CA, 90631
(714) 871-8540
westernliquidatorscars.com
Monday – Friday 10 a.m.-6 p.m.
Saturdays 8 a.m.-3 p.m.
Closed Sundays

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